Colorado Accountable Care and Welltok Team Up to Guide and Motivate Seniors

DENVER, CO June 19, 2014 Today, Centura Healths Colorado Accountable Care (CAC) announced it is leveraging the CaféWell Health Optimization Platform, developed by Welltok, to support the health and wellness of its senior population beyond the clinical setting. CAC joins a growing number of accountable care organizations (ACOs) creating innovative ways to partner with consumers to support healthy lifestyles with the goal of delivering better outcomes.

As part of our efforts to transform healthcare delivery, were focusing on preventive care and keeping our seniors, many of which are baby boomers, healthier, longer, said Renae Pemberton, director of Colorado Accountable Care. With CaféWell, we are able to further enhance the healthcare experience for our community by supporting and rewarding healthy lifestyles. This approach optimizes both individual health status and overall healthcare value.

CaféWell, conveniently available via online or mobile, provides seniors with personalized guidance in managing their health. Users will receive recommendations for relevant resources and programs based on CAC benefits and individual health goals, ranging from simply being more active or losing weight to managing chronic conditions such as depression or diabetes. CaféWell will encourage social interactions among seniors and stimulate conversations through the use of condition-specific communities, such as for back and neck pain, hypertension or asthma. CAC users will have the opportunity to receive confidential, relevant support from health coaches and peers, and be eligible for rewards by taking steps towards improving their health.

Given the need for ACOs to effectively manage the health of their populations, it is essential to be proactive in keeping individuals healthy, happy and out of the sickcare system. Our turnkey solution is precisely what this growing market needs to optimize the health of their consumers and realize the intended savings of the ACO model, said Scott Rotermund, co-founder and chief growth officer of Welltok. We are especially pleased to work with Colorado Accountable Care, as it expands our relationship with Centura Health and puts CaféWell in the hands of more Coloradans.

About Centura Health

Centura Health connects individuals, families and neighborhoods across Colorado and western Kansas with more than 6,000 physicians and 17,100 of the best hearts and minds in health care. Through our 15 hospitals, six senior living communities, health neighborhoods, physician practices and clinics, home care and hospice services, and Flight For Life Colorado, we are making the regions best health care accessible and affordable in every community we serve. We believe you can inspire the people you care about to live healthier lives by encouraging them to do the little things that can make a big difference. Were Centura Health, and were here for your health. For information about Centura Health or any of the facilities in our network, please visit

About Welltok, Inc.

Welltok, Inc., the pioneer in health optimization, is revolutionizing the way population health managers align consumer actions and behaviors with the right incentives and rewards. Its groundbreaking CaféWell Health Optimization Platform enables access to an organized ecosystem of programs and resources and drives engagement through a novel combination of social, gaming and personalization technologies. This unique approach, delivered via a Platform as a Service model, enhances revenue growth, increases administrative efficiency and drives improved healthcare value.

Media Contacts

Erica Sniad Morgenstern

Jennifer Wills

Centura Health